{
  "brand": {
    "name": "DeSpell",
    "companyName": "DeSpell Inc."
  },
  "colors": {
    "background": "#0a0a0a",
    "accent": "#e5ff5d",
    "text": "#f9f9f9",
    "brightText": "#ffffff",
    "onAccent": "#111111",
    "mutedText": "rgba(138, 138, 138, 0.90)",
    "danger": "#ff5c5c",
    "warning": "#ffd60a",
    "borderSubtle": "rgba(255, 255, 255, 0.08)",
    "borderStrong": "rgba(255, 255, 255, 0.18)",
    "accentGlow": "rgba(229, 255, 93, 0.25)"
  },
  "typography": {
    "display": "Groutpix Flow Slab Serif",
    "body": "Geist Sans",
    "bodyFallback": "Inter, system-ui, sans-serif",
    "mono": "Geist Mono",
    "monoFallback": "ui-monospace, monospace"
  },
  "logo": {
    "minimumDigitalSizePx": 24,
    "minimumClearSpacePercent": 12.5,
    "primarySourceType": "textured raster PNG",
    "genuineVectorSourceAvailable": false
  },
  "generation": {
    "principle": "Generative models create backgrounds, mood, and motion only. Logos, wordmarks, product UI, and exact text are never generated; composite real assets from this kit afterward.",
    "basePrompt": "Minimal dark tech aesthetic. Solid near-black #0A0A0A background with one subtle radial lime glow rgba(229,255,93,0.25). Quiet, precise engineering mood, flat design. Thin 1px borders at rgba(255,255,255,0.08) allowed. Accent lime #E5FF5D used sparingly, one element max. No logos, no wordmarks, no text, no letters, no UI screenshots, no coins, no rockets, no circuit patterns, no 3D gloss, no gradients besides the single glow.",
    "negativePrompt": "logo, wordmark, text, letters, watermark, ui screenshot, coins, rocket, circuit board, neon gradient, 3d render, glossy, purple",
    "formats": {
      "xPostBanner": "1200x675",
      "xHeader": "1500x500",
      "square": "1080x1080",
      "storyVertical": "1080x1920",
      "videoEndCard": "1920x1080",
      "videoClipMaxSeconds": 8
    },
    "compositing": {
      "symbolOnDark": "source/despell-symbol-textured-lime-transparent-master-2048.png",
      "symbolWithGlow": "source/despell-symbol-textured-lime-on-dark-master-2048.png",
      "wordmarkOnDark": "logo/wordmark/despell-wordmark-offwhite-2048w.png",
      "wordmarkAccent": "logo/wordmark/despell-wordmark-lime-2048w.png",
      "headlineFont": "fonts/GroutpixFlowSlabSerif-Regular.ttf",
      "rules": "Composite after generation. Symbol minimum 24px, clear space 12.5%, never crop the arm tips."
    },
    "videoRules": "Generated video is allowed only for brand motion, end cards, and ambient backgrounds. App demo footage must be real screen capture."
  }
}